And maybe you've come here looking for support, which we could all use in this rollercoaster that is self employment.
But if you're here, I'm guessing you're not quite there yet.
First off, no. I only say this last one because I too have anxiety and self-destructive tendencies...
... Is this me peaking?
You've hit a plateau, don't feel the same growth, or feel a bit lost...
How do I get back on track?
What's the next step, the next push, the next product or offering?
Where do I go next?
so You've been doing okay, maybe you'd even say good,
but now you can't help thinking:
And don't get me wrong, those acronyms are important, and a huge part of loving what you do everyday does come from the freedom of financial stability - but it doesn't have to be to the detriment of your humanity, community and authenticity.
You can actually own and market a successful business without selling your soul.
And it's okay to not want an Apple-sized corporation. Some of us enjoy being in the day-to-day, interacting with our customers and being hands on. And I don’t want to just give you a pretty little bandaid solution, I want to give you clarity, confidence and connection when it comes to marketing and showing up for your brand the way you want to run it.
And I mean, if you've found me and gotten this far, I'm going to bet the classic corporate avenue isn't really your dream at all.
Maybe you've thought about hiring an agency - the ones with fancy offices and Mad Men vibes, who rhyme off acronyms like KPIs and ROIs, CTAs and CPCs...
But as quickly as you just played out this scenario in your head, you got a little sweaty at how misaligned it feels. Those big ad execs come with an invoice that makes your stomach hurt, and little-to-no warmth or connection.
Holistic marketing for businesses with a conscience.