work with me

For when something feels off — but you can't quite pinpoint what.

the brand alignment intensive

A 90-Minute Strategic Diagnostic for Your Brand

THE PROBLEM

Most business owners think the problem is their logo, their colours, their website. 

So they tweak, refresh, rebrand — and nothing really changes.
That's because it was never a design problem. It's a positioning problem. And you can't diagnose that from inside your own business.

Here's what I've seen over and over in brand strategy sessions: the thing you think is broken usually isn't. The real issue is that you're sitting on expertise you don't even realize is exceptional — because it comes so naturally to you. You're too close to it. So your messaging undersells it, your offers don't reflect it, and your audience doesn't fully understand what you actually do or why it matters.

The Brand Alignment Intensive is 90 minutes where I look at your business with fresh eyes and tell you exactly what I see — what you're doing really well that you're not leveraging, what's actually misaligned, and what to do about it.

It's part strategic diagnostic, part pep talk you can turn into income. For the moments when you think "I just wish I could ask someone who actually knows what they're looking at."

This is that.

What This Isn't...

A few things to know before you book:

This isn't a free consultation or a discovery call. It's a paid strategic session — and you'll walk away with real, actionable clarity whether or not we work together beyond it.

This isn't a mini branding package. You won't receive logos, colour palettes, or deliverables. You'll receive something more valuable: a clear diagnosis of what's actually misaligned and what to do about it.

This isn't for brand-new businesses still figuring out what they offer. It's for service-based businesses that already have traction — and are ready to build a brand that reflects it.

If you’re spinning your wheels, second-guessing decisions, or unsure what to tackle first, this is exactly the kind of clarity these sessions are built for.

You can’t see the label from inside the jar.

You're second-guessing your pricing but you're not sure if it's a confidence issue or an issue issue.

You cringe a little when you send someone to your website .

You DIY'd your brand to get started and it got you here, but it's hit a ceiling.

You know you're good at what you do — so you can't figure out why you're not booking the way you should be.

You struggle to clearly articulate what makes you different.

You have a lot of big ideas and grand plans but don’t know how to get the ball rolling or which step comes first.

this is for you if...

The Brand Alignment Intensive is built for service-based business owners who:

 

book your session

90-minute 1:1 virtual session
Investment: $450CAD

STEP ONE — Pick your appointment time.
STEP TWO — Fill out the quick intake form.
STEP THREE — Complete your invoice.

You'll be emailed a calendar invite and call link!

bsolutely. Some clients come back quarterly for a strategic check-in as their business evolves. But for most people, one session provides enough clarity to either move forward confidently on their own, or know they're ready for a full transformation.

Can I book more than one session?

Nothing formal. Come with whatever is on your mind — questions, frustrations, half-baked ideas, screenshots of things that aren't working. Brain dumping is encouraged. I'll guide the conversation from there and pull out the insights that matter.

Do I need to prepare anything beforehand?

Service-based business owners who are established and generating revenue, but feel like their brand isn't reflecting the level they're actually operating at. You might be a consultant, coach, creative, or wellness professional who knows the work is good — but the messaging, visuals, or positioning feel off. This is not for brand-new businesses still figuring out what they offer.

Who is this for?

Your $450 investment is credited toward a full Brand Transformation if you book within 30 days. So if you decide you're ready for the deeper work, you're not starting from scratch — strategically or financially.

What happens if I want to move forward with a full brand project?

A discovery call is about determining fit. An Alignment Intensive is about doing the work. You're getting 90 minutes of strategic consulting — we're diagnosing positioning gaps, refining your messaging direction, and building a clear action plan. You'll leave with tangible next steps, not a sales pitch.

How is this different from a free discovery call?

Frequently asked questions

It's a focused, 90-minute strategic diagnostic session where we look at your brand's positioning, messaging, and overall direction. Think of it as getting an expert set of eyes on the gaps between where your business is now and how your brand is showing up. You'll walk away with clarity on what's working, what's not, and what to prioritize next.

What exactly is a Brand Alignment Intensive?

CAMP BRAND GOODS, CALGARY AB

LESLIE

Bouncing ideas back and forth with someone so creative and whose opinion you value so highly is honestly one of the greatest experiences as a small business owner.

I knew you were good, but holy shit. I feel like what you did is actual magic.

evergreen growth collective

JORDAN

I feel a lot more focused going forward, with a real sense of direction. This was a 10/10 experience.

bobby

Looking for a full brand transformation?

SEE THE TRANSFORMATION