the blog

April 13, 2025

How to Maximize Your Event Marketing Impact (Without Blowing Your Budget)

Ever wonder what to bring to an event to actually make it worth your time and energy? Here’s how to make the most of your marketing collateral at an in-person event—without overspending. Start Here: Setting, Audience, and Goals This morning a client asked me: And the thing about me is, not only am I going […]

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April 1, 2025

Why Your Brand Needs You: Embracing Authenticity to Elevate Your Business

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How embracing authenticity and showcasing your personality can elevate your brand and foster deeper connections with your audience.